All Selling Is Social

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Meet Bill McCormick

All Selling is Social,” I encourage salespeople, business owners, and entrepreneurs to step out of their silos or echo chambers they’ve spent the most time in and try new and different strategies & techniques. Experience tells me it can be done, and I can help you do it.


Sales is not my job; it’s my passion. I’m incredibly passionate about helping people better themselves and their businesses when generating revenue. My dedication to excellence and understanding of how sales works is unwavering.
My Superpower

My Superpower

I work in conjunction with my clients using a platform that can deliver success: LinkedIn™️. It is my superpower!

I’ve been using LinkedIn to grow revenue since 2014 and have experienced how the platform has changed for the good and the bad. LinkedIn™️ isn’t the answer to every solopreneur, small business owner, salesperson, or sales leader’s revenue problem. Still, it is a great way to connect with clients and potential clients and network with strategic alliance partners.



Selling is social, and that removes the stigma often felt when you are wearing your ‘sales hat.” People buy from those they know, like, and trust. Passion fuels me to find tools and resources to build LinkedIn™️ skills to achieve growth and enjoy the sales process.

My Training Approach

My Training Approach

No two people or organizations are alike. Digi-sales is a blend of tools and techniques to help you reach your goals on LinkedIn™️. When it comes to driving more conversations with prospects, clients, and networking partners, I will show you how to take those conversations from the digital space to the face-to-face.

About the numbers

I have been in sales for most of my life, and oh, the stories I could tell! Here are some fun numbers that might give you a glimpse into my experiences.

Largest number of people trained in one session

Number of states traveled - in-person: NY, MA, Illinois, Oklahoma, Nevada

Number of countries traveled- USA and Bermuda in person, every continent, but Antarctica virtually!

Farthest distance traveled: Las Vegas, Nevada- 2500 miles

How did I do it? Cups of coffee consumed per year 1000+

Thoughts from Our Clients


A master of connecting and network building! That’s how I would describe Bill. He knows that good connections require maintenance, care, and attention – this is what he teaches and the code he lives by. Bill has been an avid supporter of Ignite since its launch (4 years ago as of writing), and he hasn’t wavered in his ongoing offer of support to our entrepreneurs. Whether in person or virtual, Bill provides bespoke current insights and know-how about leveraging LinkedIn™️ to develop and maintain a network that is authentic to you and tailored to your needs.

Laura Lyons

I recently started a new business and LinkedIn™️ In became an important package to build my network and engage with existing, prospective, and new clients. Bill was very helpful in offering advice and his time as I navigated through the setting up my profile and the processes to develop connections and build new business relationships. I attended a LinkedIn™️ In course with Bill together with a group and his open and friendly presentation style made it easy for us to interact, ask questions and learn from his vast knowledge of the subject. He also incorporated his extensive sales knowledge and experience into the presentation. I certainly recommend connecting with Bill on coaching or training on LinkedIn™️ In and Sales.

Chris Zweigenthal
Regional Director
USBI International

I met Bill around 5 years ago when he did a LinkedIn™️ Class for the Capital Region Chamber and since then has been my only go-to LinkedIn™️ resource! He presents in a clear, concise manner which I call “LinkedIn™️ Training for Dummies.” I knew that when I formed my new business, he would be the professional I would hire to help me start my LinkedIn™️ in the right direction. I have also recommended Bill as a speaker to professional associations, and he recently was the keynote at Meeting Planners International Upstate Chapter and spoke on “Selling from the Heart.” It also was an excellent presentation. I will absolutely continue recommending Bill. Hire him and you won’t be disappointed!

Colleen Earley

Before working with Bill our company faced the challenge of lacking a corporate and individual presence on LinkedIn™️. This was a significant gap, given how essential LinkedIn™️ is for networking and business development in today’s digital age.

I had heard great things about Bill as an expert LinkedIn™️ trainer – after a few calls we engaged Bill to complete his LinkedIn™️ training seminar, and what a difference it has made! Bill’s expertise in the platform is unparalleled; he provided actionable insights specifically tailored to our unique needs and objectives.

Eugene Phillips